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Junkies to society

Creative director | Designer

We are becoming junkies to this society. We want more, we want it fast, and we seem to have no problem giving up our privacy for it. A quick shot for superficial satisfaction! It’s all short-term thinking without any respect for the long-term effects. But what do we get in return?
With this collection I want people to reconsider their privacy. Because to me, it’s all about living in freedom and making your own decisions without being forced to focus on meaningless stuff that creates the idea you actually need it. Backed up by ‘peer pressure’ we sell our souls in order to ‘fit in’. We have to take measures in our own hands and revert our dependence back to free choice again.

Be a freedom-junky instead!


AW 2016



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